Moatly / Stocks / PLOW

Douglas Dynamics Inc (PLOW) — what is it worth?

$39.70 · $918.1M market cap · Industrial - Machinery
Scored from reported financial statements. Data as of 2026-10-02.
Moat
59
Durability of advantage
Management
71
Returns and capital use
Margin of safety
16
Price against value
Buy price
$24.00
Consensus of three methods
Intrinsic value
$13.08
What the business is worth
Margin of safety price
$6.54
Intrinsic value less 50%
10-CAP price
$22.42
Ten times owner earnings
Payback time price
$24.00
Eight years of free cash flow
What the numbers say

Douglas Dynamics Inc scores 71 for management and 59 for moat. The management score rests on a return on invested capital of 10.1% and a gross margin of 26.6% — figures that describe a business earning a respectable return on what it employs. Debt sits at 0.78x equity. The moderate moat and strong management are not the same judgement, and the gap between them is where the argument about this business sits.

The valuation runs on assumptions chosen to understate rather than flatter. Growth is modelled at 6.4% a year, the rate measured from the filings. The exit multiple assumed is 12.9x. That produces an intrinsic value of $13.08, a 10-CAP price of $22.42 and a payback time price of $24.00, with the value zone set at the highest of the three, $24.00. Today's price of $39.70 is 65% above it.

The price is above the value zone and the business scores 59 for moat and 71 for management. Neither test argues for paying up here.

Key figures

Price$39.70
Market cap$918.1M
P/E ratio18.0x
Return on invested capital10.1%
Gross margin26.6%
Debt to equity0.78x
Free cash flow yield8.4%
Growth rate used6.4%
Growth rate measured6.0%
Exit multiple assumed12.9x

How it compares

CompanyMoatBuy price
Tennant Co (TNC)33$1.74
Ats Corp (ATS)65$46.15
Badger Meter Inc (BMI)100$84.03
Jbt Marel Corp (JBTM)57$104.28

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Run your own assumptions

Every number above is built on assumptions that can be changed. In Moatly you can move the growth rate, the exit multiple and the margin of safety and watch every figure recalculate, so you are testing your own view of Douglas Dynamics Inc rather than accepting ours.

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Not investment advice. Estimates only, built on stated assumptions that could be wrong. Figures are drawn from reported financial statements and were current as of the date shown. Do your own research.