Moatly / Stocks / BRO

Brown & Brown (BRO) — what is it worth?

$61.77 · $20.7B market cap · Insurance - Brokers
Scored from reported financial statements. Data as of 2026-10-02.
Moat
95
Durability of advantage
Management
74
Returns and capital use
Margin of safety
82
Price against value
Buy price
$69.93
Consensus of three methods
Intrinsic value
$101.40
What the business is worth
Margin of safety price
$50.70
Intrinsic value less 50%
10-CAP price
$44.30
Ten times owner earnings
Payback time price
$69.93
Eight years of free cash flow
What the numbers say

Brown & Brown is scored 95 for moat and 74 for management. The management score rests on a return on invested capital of 5.9% and a gross margin of 87.7% — figures that describe a business earning a respectable return on what it employs. Debt sits at 0.63x equity. A wide moat alongside strong management is a combination worth understanding before the price matters at all.

The valuation runs on assumptions chosen to understate rather than flatter. Growth is modelled at 15.0% a year, below the 18.0% actually measured over the last decade — the model caps growth rather than extrapolating a good run forwards. The exit multiple assumed is 30.0x. That produces an intrinsic value of $101.40, a 10-CAP price of $44.30 and a payback time price of $69.93, with the value zone set at the highest of the three, $69.93. Today's price of $61.77 sits inside that zone.

Brown & Brown currently reads as a strong business at a price the model supports. That is rare enough to warrant asking what the market sees that these figures do not.

Key figures

Price$61.77
Market cap$20.7B
P/E ratio18.3x
Return on invested capital5.9%
Gross margin87.7%
Debt to equity0.63x
Free cash flow yield5.6%
Growth rate used15.0%
Growth rate measured18.0%
Exit multiple assumed30.0x

How it compares

CompanyMoatBuy price
Willis Towers Watson (WTW)64$187.60
Ryan Specialty Holdings Inc (RYAN)77$61.93
Goosehead Insurance Inc -A (GSHD)75$36.47
Aon (AON)81$188.37

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Run your own assumptions

Every number above is built on assumptions that can be changed. In Moatly you can move the growth rate, the exit multiple and the margin of safety and watch every figure recalculate, so you are testing your own view of Brown & Brown rather than accepting ours.

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Not investment advice. Estimates only, built on stated assumptions that could be wrong. Figures are drawn from reported financial statements and were current as of the date shown. Do your own research.